Using RSS To Make Money Online

Using RSS To Make Money Online

You probably know that RSS stands for “Remote Site Syndication”, but what does that really mean to you as a marketer and more importantly can you use RSS to make money online?

As you keep reading you will learn to understand the benefits of using this recent technology in your internet marketing efforts to increase traffic and profits.

Plainly put, RSS feeds are printed in XML, a unique mark up dialect much like html. That means that they have mechanisms included that detect structures in a file. The structures identify the content and how that content will be displayed inside that file. RSS is what makes big newscast websites feasible: RSS documents are used to generate a data feed which will send headlines, links or virtually any other portion of information to a channel viewer application, regularly called a news reader.

These readers are subscribed to certain RSS feeds and constantly check them, alerting the user when any new information has been added to the RSS feed.
So, how can you use this to your benefit in internet marketing?
Here are the most common ways to integrate RSS feeds into your marketing plan:
you can use RSS to replace any email marketing you are presently doing, use RSS feeds to increase traffic to your blog or web site or build your own RSS feed so your messages and information show up on thousands of websites, blogs and desktops via the internet.

While many marketing experts will agree that email marketing isn’t over, with the advent of increasing spam complaints and filters coupled with the danger of viruses originating from an email, more and more people are wary of even opening your email.

With RSS, your email won’t ever get filtered and have a greater chance of actually being read vs. a normal email and your marketing outcome can only be better when people actually read your messages. You can even incorporate autoresponders in conjunction with RSS.

With RSS feeds on your web site or blog allows you to add dynamic theme related content to your web pages making your web site or blog very popular with the search engines. The constantly updated content is just what the search engines desire and helps increase your search engine ranking with more traffic driven to your page.

Possibly the best way to use RSS to help your online marketing goals is to establish your own RSS feed. This way your information will be available on any website that is using the RSS feed you are supplying that information to.
There’s even automated software to submit your RSS feeds to the different directories that furnish the feeds to people using them as described above.

RSS is still a relatively unknown technique of increasing traffic to websites, but is becoming more accepted every day. As an internet marketer, this is a great opportunity to benefit by this this new technology before all the online gurus start taking advantage of RSS.

There is a lot of information on the internet pertaining to RSS and how to use it as a tool in marketing. The basis of this writing is only the tip of the iceberg to get you aquanted with Remote Site Syndication, and yes you can make money with rss!

The Internet Marketing Must-Dos For 2013

The Internet Marketing Must-Dos For 2013

As we look towards the New Year, it is important to realize what will become of Internet marketing. With all the changes and the algorithm changes, it will prove to be a busy year for Internet marketers. Gone are the days that everything has been figured out well. Now, Internet marketers have to contend with game changers that will help shape the future success or failure of Internet marketing as we know it.
Did you know that this New Year marks the start of the Year of the Consumer? Well, now you know! The online marketing trends that will dominate will geared towards the benefit of the consumer. Businesses will have to do their homework and figure out what type of activities are needed to in order to make sense of their online marketing campaigns. Fear not for we have compiled some of the trends that make sense and will become central in Internet marketing in 2013.
Online reputation management
In 2013, more and more focus will be devoted to protecting reputation of a company or brand online. Businesses and prominent people will have to spend more time on the Internet monitoring and quelling any bad rep or publicity lest risking impact to the bottom line. Even more so, businesses will see the rationale behind keeping it sure that the brand is not tarnished online. Reviews will dominate as more user generated content will dominate the scene. It is important that top Internet marketers are able to cushion the potential impact if there are any.
Quality content
Google has launched a counter attack against content farms. Now, Internet marketers are on the defensive. Marketers know that they need to have relevant content out there in order to cushion the impact on the changes in the game. It is important that there would be a conscious effort to bring the quality at a high level and crush the competition with more relevant content and less manipulation of results. This will enable marketers to stay on top and become relevant in years to come.
Cross-device or multi-screen approach
Internet marketers must be able to understand the value of cross-device marketing. As customers in the old days would click on the ads to make a purchase; things are quite different nowadays. Now people would use their smartphones to make a purchase for ads they saw on their desktops. This fundamental shift in buying preferences may become the new normal. Marketers must be able to scamper for solutions to take advantage of this emerging online culture. At the same time, the line between offline and online has become blurrier as people use their smartphones and tablets to store information about their reviews and locations etc.
Social media word-of-mouth
This 2013, it is time for marketers to full use the potential of social media as a word-of-mouth channel. It has become important as marketers realize that it will be the most potent marketing exercise in the future. Consumers will be seeking the referrals of their friends before they engage in the purchase of a product or patronage of a service. Suffice it to say that if it ain’t in social media, then it’s not gonna get bought or hired or at least, known.

Make Your Mobile Marketing Boom With These Excellent Tips! (5)

Make Your Mobile Marketing Boom With These Excellent Tips!

When it comes to mobile marketing, one of the first and foremost things you need to consider is that your content needs to be both friendly, interesting, and familiar to your targets. If this tip hits home with you, keep reading this article and you will be pleased you took the time.

Use a platform that allows you to personalize your messages by way of tokens. Personalizing something is always a great touch. You can put your recipient’s name in every message making it a little more likely they will want to read it. Just keep in mind the 160 character limit when doing using tokens with email formatting.

Where your customers are located makes a big difference to how you’re marketing to them, so remember to use the proper context for your mobile marketing. If your customers are out and about on a Saturday afternoon, do you really think you’re going to be able to sway them with any offer? Realize where they are and what they’re doing at least to the best of your ability.

The ads you run on mobile websites also need to be properly formatted, so this is something you definitely have to look into if you’re planning on running ads at all. Check out services like Apple’s iAd and MobClix to find various ways to run banner ads on mobile websites.

Get a location. Using a defined location on your media and mobile marketing actually interests a lot of customers. They like knowing where a business is, should they ever choose to visit that area. Take advantage of this by informing your customers of your actual location, and watch their interest grow.

Compared to general Internet marketing, mobile marketing must be short and specific. For example, when targeting users on desktops, it is fine to use a banner ad that points to the main page of your web based store. However, on a mobile ad, even if you manage to get users to visit your website, the vast majority of visitors will not spend time browsing your website. It is far more effective to choose a specific product, and use a concise message that links them directly to a purchase page.

QR codes are the latest trend in mobile marketing. You want to put a bar code on your product, and the customer can then scan that with their smart phone. Once that bar code is scanned you can have it set up to link them so a coupon or video, really whatever you want that will bring more interest to your product.

Make sure you understand what your goals are in mobile marketing. For most people, this mobile approach is on top of their normal approach, so it’s double the work. That’s why it’s very important that you define what you want out of this branch of marketing before you start. This will help you streamline your campaign more efficiently.

In conclusion, there are quite a few important tips to consider when it comes to mobile marketing and this article is one of the best sources you could have come across. Just remember everything you learned here and your mobile marketing plan should prove to be a great success.